Dr Jacqueline Mair, Senior Scientist with the Future Health Technologies programme at the Singapore-ETH Centre and Dr Sarah Edney, Postdoctoral Research Fellow with the Saw Swee Hock School of Public Health at the National University of Singapore have been awarded an IntraCREATE Seed Collaboration Grant from the National Research Foundation in Singapore to understand “how to reach and engage underserved population segments with digital health programmes”.

The project will take a data-driven and person-centred approach to understand what people want and need from digital health programmes, which factors influence their participation, and how to reach and engage those who are most in need of health behaviour support. They aim to generate new experimental insights into the preferences of users, particularly those from lower socio-economic backgrounds, to help design, implement, and disseminate digital health programmes to ensure uptake and use in a diverse population. The project commences April 2022 and runs for 18 months.

We would like to congratulate Jacqueline and Sarah on attracting this grant and wish them all the best for this important research!

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