Guest Lecture on From Insurance to Caring Industry by Erich Kruschitz, 14 Nov 2023
From Insurance to Caring Industry – Challenges in Execution and (Digital) Healthcare Trends
Tuesday, 14 November 2023, 2:15 pm CET
About Erich Kruschitz
Erich Kruschitz is the CEO of Mavie Next, a corporate start-up within UNIQA Insurance Group. Mavie Next is building, buying, and seamlessly integrating healthcare services with the aim of redefining UNIQA’s role in the „caring industry“. Presently, Mavie Next offers a spectrum of services encompassing corporate health (Mavie Work), home-based diagnostic (Lifely), and specialized care for the elderly (Cura Domo). Erich has 12 years of experience in various management roles. Notably, since 2017 he serves as the Deputy Chair of the Supervisory Board for PremiQaMed Group, Austria’s largest private hospital group. Earlier in his career, Erich held the positions of Head of Group Finance and Head of Group Financial Risk Management at UNIQA Insurance Group. Erich holds a Global Executive MBA from INSEAD Business School, is a Certified International Investment Analyst, and earned an MSc in International Business Administration from the University of Vienna. Furthermore, he co-authored the book “Corporate Explorer Fieldbook: How to Build New Ventures in Established Companies.”
About the Lecture
The convergence of digital health technologies with the surge in chronic diseases and the inefficiencies in healthcare systems has set the stage for a transformation in the patient experience, both in the present and the future. This evolution centers on making prevention and health literacy universally accessible and user-friendly. This talk will focus on the execution of an “ambidextrous” strategy, with the exploratory arm, “Mavie,” venturing into the healthcare sphere. We will touch upon the journey of UNIQA Insurance Group to transform from a conventional insurance company into the “caring industry”. Further, we will talk about the challenges in strategy implementation, as well as specific trends and “investable themes” Mavie is venturing in. Additionally, we will talk about the “stay healthy” and the “get healthy” meta-customer journeys and look into specific services Mavie built and acquired over time. Attendees will gain insights into current cutting-edge HealthTech Companies that are shaping the landscape of Mavie’s work and the future of healthcare.
We are pleased to invite you to join this guest lecture. Registration is not required. Please be aware that we will be recording this guest lecture and will be making it available in our teaching library. If you have any questions, please contact Giuliana Breu (firstname.lastname@example.org) before the start of the guest lecture. Also note that this guest lecture is part of our Digital Health Forum course.
Prof. Dr. Tobias Kowatsch, Associate Professor for Digital Health Interventions, Institute for Implementation Science in Health Care, University of Zurich; Director, School of Medicine, University of St.Gallen (HSG); Scientific Director, Centre for Digital Health Interventions (CDHI), ETH Zurich & HSG; Principal Investigator, Future Health Technologies programme, Campus for Research Excellence and Technological Enterprise (CREATE), Singapore-ETH Centre, Singapore
Prof. Dr. Elgar Fleisch, Professor of Information Management, ETH Zürich; Professor of Technology Management, University of St.Gallen; Advisory Board Member, CDHI, ETH Zürich & University of St.Gallen; Principal Investigator, Future Health Technologies programme, Campus for Research Excellence and Technological Enterprise (CREATE), Singapore-ETH Centre, Singapore
Prof. Dr. Florian von Wangenheim, Professor of Technology Marketing, ETH Zurich & Advisory Board Member, CDHI; Principal Investigator, Future Health Technologies programme, Campus for Research Excellence and Technological Enterprise (CREATE), Singapore-ETH Centre, Singapore