Keynote by Dr. Kocaballi on Generative Turn in Design: Emerging Practices and Implications for Digital Health, 21 October 2025
Tuesday, 21 October 2025, 10 am CET ZOOM
About Baki Kocaballi
Baki Kocaballi is a Senior Lecturer at the University of Technology Sydney and an internationally recognised researcher specialising in conversational agents and generative AI. His research sits at the intersection of technology design, digital health, and education, with a focus on developing collaborative human-AI interaction models that reduce fixation, support co-creativity and responsible engagement, and preserve human agency. His work has received several academic awards and recognitions, and his research has been published in leading international venues.
About the Lecture
Generative AI is driving seismic shifts in how we design interactive technologies. In this talk, I will trace four emerging practices at the frontier: generative user interfaces that recompose on the fly from intent and contextual constraints; deliberate frictions to reduce uncritical adoption and over-reliance; simulation with synthetic personas as provisional proxies for early-stage explorations; and co-creation workflows that support responsible human-AI partnership. Drawing from these emerging practices, I will outline their key implications for digital health including enhancing personalisation, supporting user engagement, and improving the quality of care and safety.
We are pleased to invite you to join this guest lecture, which is part of our CDHI Lecture Series Digital Health Forum. Registration is not required. Please be aware that we will be recording this guest lecture and will be making it available in our teaching library. If you have any questions, please contact Victoria Brügger (victoria.bruegger@unisg.ch) prior to the start of the guest lecture.
Prof. Dr. Tobias Kowatsch, Associate Professor for Digital Health Interventions, Institute for Implementation Science in Health Care, University of Zurich; Director, School of Medicine, University of St.Gallen (HSG); Scientific Director, Centre for Digital Health Interventions (CDHI), ETH Zurich & HSG; Principal Investigator, Future Health Technologies programme, Campus for Research Excellence and Technological Enterprise (CREATE), Singapore-ETH Centre, Singapore
Prof. Dr. Elgar Fleisch, Professor of Information Management, ETH Zürich; Professor of Technology Management, University of St.Gallen; Advisory Board Member, CDHI, ETH Zürich & University of St.Gallen; Principal Investigator, Future Health Technologies programme, Campus for Research Excellence and Technological Enterprise (CREATE), Singapore-ETH Centre, Singapore
Prof. Dr. Florian von Wangenheim, Professor of Technology Marketing, ETH Zurich & Advisory Board Member, CDHI; Principal Investigator, Future Health Technologies programme, Campus for Research Excellence and Technological Enterprise (CREATE), Singapore-ETH Centre, Singapore
